Modern Marketing
With our management trained in building beauty brands across international markets, we appreciate the level or inspiration, research and consumer understanding that goes into creating any successful brand. While EVERDEA is a distributor, we develop brands furthermore on the markets with full adherence to brand DNA. We respect that DNA in our regional executions and use it as the basis of consumer communications. We have in house creative, public relations and social media both for efficiency but also because it yields greater brand understanding. We develop brands through traditional communications and PR, but specialize in quantitatively-based social media. Finding knowable value in social media is challenging, so we are developing ways of using modern tools to buy social media, both platforms and influencers, based on numbers just as we do with traditional media.